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New Zealand impresses at Frankfurt convention event show

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New Zealand was on display to crowds of nearly 9,000 buyers at IMEX, Europe's leading business and incentives trade show this week.

'New Zealand is trending as a business events destination because of our integrated approach and how easy we make it for international events to be held here. Our unique manaakitanga - which translates in to our unique hospitality of delegates, alongside new convention centre facilities being built in Auckland and Christchurch is gaining increasing international attention,' says Lisa Gardiner, Manager Business Events and Premium, Tourism New Zealand.

New Zealand took the stage in front of global media to showcase the ease of holding an event in Aotearoa and to reveal the latest images of the convention centres taking shape in Christchurch and Auckland.

'International event organisers who have held major conferences in New Zealand are spreading the word that our industry is unique in our collaborative way to deliver memorable events. This is an extremely valuable point of difference and really sets us apart as an attractive destination.'

New Zealand's joined up approach was demonstrated first hand with Tourism New Zealand, Christchurch Convention Centre and the New Zealand International Convention Centre jointly presenting at the press conference. A number of New Zealand partners also exhibited on the New Zealand stand.

'In a time when many countries around the world are building new business events facilities you've got to get people's attention and highlight the differentiating ways that make hosting a conference in New Zealand original and the smart choice for associations and conference organisers. The design of the two new centres really impressed and will be strong additions to our convention centre family network.'

Christchurch Convention Centre General Manager Rob McIntyre says the Centre will be a dream space for international event organisers, designed with a distinctive South Island flavour.

'The Convention Centre is surrounded by green spaces, parks and gardens fronting onto the river. Stories of the local Māori people and their land, trade and craft are interwoven through every aspect of the design.'

Callum Mallett, General Manager NZICC, says 'The NZICC has been designed by industry experts, delegates and architects to ensure that every detail meets the needs of our clients. With the capacity to hold events for up to 4,000 people, the NZICC will have built in world class technology and AV supported by a dedicated team to ensure we exceed expectations. The NIZCC is already seeing international demand, with 5 bookings for conferences that have never before been hosted in New Zealand. We are excited to be bringing these opportunities and being New Zealand's meeting place for the world.'