Founded in 2005, Techbuyer specialises in buying used data centre equipment and selling new and refurbished IT parts, working with thousands of organisations across 83 countries globally.
From four facilities across the UK, Europe and the USA, the provider has a global inventory of over 225,000 IT parts, including vendors such as HP, Dell Technologies, Intel, IBM and Cisco.
Reseller News can reveal that expansion plans across Asia Pacific are now underway, with New Zealand set to act as a central hub for the business from September.
“We specialise in the buying, refurbishment and selling of servers, storage and networking,” Techbuyer group sales director, Chris Pooley, told Reseller News.
“We buy from and sell to brokers, resellers and end-users and have our own restoration systems in-house to refurbish the equipment. A lot of organisations do not know that equipment that has been upgraded can still be valuable.”
According to Pooley - who plans to relocate from the UK to New Zealand by September - Techbuyer offers a return on used equipment, before restoring the technology to its previous factory condition, ensuring all residual data is wiped completely.
“We then sell this equipment to secondary users at up to 80 per cent off the original sale price with extended warranties as standard and lifetime warranty on request,” Pooley explained. “This works because servers, storage and networking are quite modular in design.
“It’s relatively easy to build a very efficient system if you understand what it is going to be used for. We start by asking customers what they need the data centre for – how much of it is processes and how much is archiving, for example – and configure equipment that fits those needs.
“It’s a kind of product meets service model that suits the market given the skills gap in IT. A large percentage of our business comes selling to other resellers.”
Pooley said Techbuyer is currently engaging with a number of Kiwi resellers already, alongside further arrangements in Australia, Singapore, Malaysia, Japan and Hong Kong.
“On the business side, we are bringing a refurbished offering at enterprise IT level, which is attractive to anyone and relatively new to the New Zealand market,” Pooley added.
“Budgets are getting tighter and people are looking for a smarter solution in the face of ever faster digitalisation. Given the fact that no one knows what the future holds, keeping flexible by buying the same product at a cheaper price in a no brainer.
From an environmental standpoint, Pooley said the introduction of Techbuyer will remove the need for the channel to “constantly rely on import and export”, offering the ability to recycle IT hardware internally through a local office.
Source: Reseller News || March 26, 2018 |||