The business started in 2014, selling chocolate at small craft events and markets. Since then, the range has expanded to 110 different shapes. This has resulted in more complex challenges when designing packaging for the online retail business that works for the whole range, especially the ‘pick and mix’ service which allows customers to create their own unique gift set.
DS Smith has worked closely with The Amazing Chocolate Workshop since its beginning, developing a pack which has a “wow” factor on arrival at a customer’s home and provides vital protection for the fragile chocolate items. Because of the success of the first range, The Amazing Chocolate Workshop approached DS Smith once more when developing new packaging to tackle the issue of reducing damage to the delicate chocolate products in the final mile of delivery.
Continue here to read the full article on PackagingNews || January 10, 2018 |||