MSC NewsWire

Founded by Max Farndale 1947 - 2018
Friday, 27 May 2022 09:19
  • Home
    • About Us
    • Pricing
    • Global Presswire
    • Industry Organisations
  • News Sectors
    • Headlines Through Today
    • Environmental Talk
    • Out of The Beehive
    • Primary Sector Talk
    • Reporters Desk
    • The MSC NewsReel
    • MSCNetwork
    • FinTech Talk
    • The FactoryFloor Newsreel
    • Trade Talk
    • News Talk
    • Industry Talk
    • Technology Talk
    • Blockchain
    • Highlighted
    • The TravelDesk
      • TravelMedia
      • Sporting Tours
      • Holidays Tours Events + More
      • Airfares
      • Travel Enquiry Form
      • TravelBits
    • Travel Updates
    • The MSC TravelDesk Newsreel
    • Travel Talk
    • Travel Time
    • The Bottom Line
    • Regional News
    • News to Run Advice Form
    • World News
    • NewsDIRECT
    • MSCVoxPops
    • Press Releases
  • National Press Club
  • Contact Us

Chinese going "gang busters" for Marron d'Or squash

  • font size decrease font size decrease font size increase font size increase font size
  • Print
  • Email
Chinese going "gang busters" for Marron d'Or squash

One of New Zealand's leading growers, Bostock, is stepping up the supply of its new Kabocha squash hybrid, the Marron d'Or into the Chinese market, after last year's initial shipment proved to be a major hit with consumers.

Owner John Bostock says the company shipped 1,000 tonnes last year "as a sample", with plans to increase volumes throughout the coming year.

"It's a Japanese variety that is not available in China," he said. "The Chinese do like Japanese cuisine and it is gaining a lot of traction. It has a sweet, nutty flavour - which is really delicious - stays green for quite a period, and doesn't decay as quickly as other squash types. The Chinese are going 'gang busters' for it, and that was a big surprise for us. I think the Chinese are very receptive to new cuisine and new taste and something foreign and exciting such as this. It's a new taste to complement the local Chinese squash that isn't as sweet and doesn't have the flavours."

The Asian market is a significant one, as Bostock makes up around one fifth of New Zealand's 50,000 tonne annual shipment of all squash varieties to Japan, as well as one fifth of the 20,000 tonnes to Korea - and the numbers are on the rise, with existing markets also in Hong Kong and Taiwan.

"We think New Zealand's volume will double again," Mr Bostock said. "In 2017, New Zealand shipped about 1500 tonnes, and in 2018 New Zealand shipped about 3000 tonnes, and I am thinking that New Zealand will ship . . . . . >

  • Source/ReadMore: A FreshPlaza release
Published in FOOD
Tagged under
  • Food
  • news talk
  • primary sector news

Related items

  • Sir Bill English to be honoured by Victoria University of Wellington
  • Higher bank capital better for banking system and NZ
  • Plastics industry helps designers create easy-to-recycle packaging
  • Great Barrier unhappy with Auckland’s marine sludge plan
  • XE Update Friday 30 November, 2018
More in this category: « New Zealand Organic Market Report 2018 Future Foods Conference - Napier »
back to top
Nov 12, 2018

From plastic to posts

in AGRICULTURE
May 30, 2018

M bovis: How did we get here?

in AGRICULTURE
Nov 02, 2018

Strong demand for the KORU® apple in Asian markets

in HORTICULTURE
Jun 07, 2018

Waitrose creates punnets using dried tomato leaves

in PACKAGING
Sep 03, 2018

SMC Pneumatics explains benefits of getting on board with Industry 4.0

in IOT
May 02, 2018

Fonterra-EECA partnership drives 25 per cent reduction in emissions at Brightwater site

in ENVIRONMENT
Jun 19, 2018

Stoddart launches in NZ

in MANUFACTURING
May 14, 2018

Forestry service launched by Shane Jones

in PRIMARY SECTOR

MSC NewsWire is a gathering place for information on the productive sector in New Zealand focusing on Manufacturing, Productive Engineering and Process Manufacturing

  • Home
  • Global Presswire
  • Industry Organisations
  • National Press Club
  • Disclaimer
  • About Us
  • Pricing
  • Sitemap
Copyright © 2022 MSC NewsWire. All Rights Reserved.
Site Built & Hosted by iSystems Limited
Top
Home